AG Schnozz wrote:
>>In three years, the company is forecasting 20% of its
>>digital camera sales to be DSLR models, with compact models
>>constituting 60%. Two years later, the mix is expected to be
>>30% DSLR, and 40% compact models.
>>
>>
>I'm confused here. Does this mean that Olympus will INCREASE
>sales of the DSLRs or will it cut the compact model sales by
>95%?
>
>
Both. However, you should know better, with your corporate background,
than to take the verb "expect" from the release and convert it to
"will". "Expect" is from some internal planning excercize, probably with
too much marketing input and a lot of crossed fingers (or whatever the
Japanese eq. is.)
>I'll believe it when I see it.
>
>
Well, they finally have a contender for volume sales in the E-500, but
they have to do two crucial things:
1. Deliver the product. If Ali can't get one, but is willing to wait,
how many other potential buyers are simply switching to another brand?
2. Keep the product development cycle moving.
Moose
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