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[OM] The slow death of OM

Subject: [OM] The slow death of OM
From: "Brian Swale" <bj@xxxxxxxxxxxxxxx>
Date: Thu, 7 Feb 2002 18:02:55 +1300
Hi Zuiks

I wonder if some of the decline is due to a loss of "face" and the need to find 
another way forward for the Company.

I remember (Must be another Grouch in the making if I start a statement with 
"I remember ...") when Olympus issued a statement either separately or in 
Vision Age, to the effect that they were going to dominate the 35mm field 
and sweep all before them. Must have been 1980 +/- a year or two.

I thought at the time that this was a rather rash thing to say.  Even then it 
seemed to me as an OM enthusiast, that Olympus were struggling to keep 
up with N+k+n and C+n+n and M+n+l+a, who were making great advances 
in certain directions. And the OM position never got any stronger despite that 
bold assertion.

What do you do when you make a rash statement to all the world (including 
your competitors !!) about your future, then don't make it happen? It's a 
little 
difficult, I should think, and what direction do you turn your corporate face 
to 
hide the embarrassment?.

I wonder if C.H. Ling and Kazuya Matsumoto would care to comment on 
what I have just written above? They would see these things with a bit more 
insight into the culture involved.

Brian
................................................................................
Help build up a good list of preferred film processors.
E-mail me with the details of any very good one to add to 
http://homepages.caverock.net.nz/~bj/photography/zuikoholics/processors.htm

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