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Re: [OM] Olympus' future plans

Subject: Re: [OM] Olympus' future plans
From: Jez Cunningham <jez@xxxxxxxxxxxxxx>
Date: Fri, 8 Jun 2012 16:39:59 +0200
Agreed that C and N have got the high-end DSLR market sewn up.
And the low-end compact has been replaced by phones.
So the middle ground is where the blood will be spilt - it's the segment
Apple will probably address...

Jez

On 8 June 2012 15:45, Chris Trask <christrask@xxxxxxxxxxxxx> wrote:

> >
> >Olympus has presented its Five-year plan to the markets:
> >
> >http://www.olympus-global.com/en/corc/ir/tes/pdf/nr120608.pdf
> >
> > As might have been expected, the medical imaging business is seen
> > as the core activity, and most of the 50-odd pages are not of
> > specific photo interest. As far as that is concerned, I suspect
> > there is nothing new to see - MILC (OM-D's successors) and
> > high-end compacts (carrying on from XZ-1 and TZ-1) are the order
> > of the day - but if you want to see the three pages of the plan
> > specific to photo imaging, they are here for a limited time:
> >
> >http://www.hemy.me.uk/Miscellany/nr120608.pdf
> >
>
>      I'm certainly glad to see that they will be steering away from the
> compact (ie - mass market consumer) digital market and ramping up the
> high-end camera business.  It's to their advantage to let Panasonic be
> associated with the consumer stuff.
>
> Chris
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